COMMERCIAL: Fresno Public Market | Fresno, CA | Unbuilt
Fresno Public Market acts as a key piece of the downtown revitalization efforts, adding a destination to the south end of the new Fulton Street. The project goals are to celebrate, showcase, educate and create space for the people and food products of the central valley. Its conceptual design highlights the importance of authentic culture, regional agriculture, and the local economy. The main program components include areas for co-op type food stands, local artisan/craft vendors, an educational food lab, as well as ethnically diverse dining options. The existing building shell includes a full basement, ground level, and mezzanine that could be expanded to provide additional seating. The bottom level would be focused on the educational and support areas, including kitchens that could be rented by small startup businesses on an hourly/daily basis. The ground floor would include nearly 40 vendor spaces, a wine and beer garden as well as a transparent facade with large roll-up doors to blur the lines between interior and exterior, activating Fulton Street throughout the day. The process has included many meetings with the project developers, the City of Fresno and the creative team. We will continue to return to the goal throughout the design process: "Creating a one-stop showpiece to regionally attract visitors and locals to display the variety of food products grown, created, and manufactured in the Central Valley."